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Following our Creative Economies Reports, we publish here regularly updates of the ZCCE Jobradar for Creative Occupations.

This statistical analysis approaches the creative economies from the perspective of occupations and skills in demand. It presents information on the creative job advertisements – that is advertised open job positions resp. job vacancies in creative occupations.

Mapping the Job Vacancies in Creative Occupations Switzerland

Our research allows us to analyse the size, trends and geography of the labour market demand for creatives in Switzerland. Looking at the data, we can explore the number of job vacancies in creative occupations by sub-sector, segment, industry, employer and canton.

The figures show the development of the number of advertised open job positions (job vacancies) in creative occupations in Switzerland.

Data: x28 AG, Jobradar. Analysis & Viz: Zurich Centre for Creative Economies (ZCCE) at ZHdK

The Jobradar for Creative Occupations is a cooperation between the Zurich Centre for Creative Economies (ZCCE) and the private company x28 AG.

Overview

In the 3rd quarter of 2024 (reporting date: 15.08.2024), a total of 14,271 open jobs in creative occupations in Switzerland were advertised on the websites of companies and recruitment agencies. This corresponds to 6.0% of all advertised job vacancies.

Development

In Switzerland, there were 14,271 job vacancies in creative occupations in the 3rd quarter of 2024, which is 16.1% (-2,746) fewer than in the same quarter of the previous year (17,017). In contrast, the number of job vacancies in the overall economy decreased by 8.9% (-21,178) compared to the previous year.

Methodology

Based on the classification for creative occupations according to UK’s DCMS and innovation foundation Nesta,[1] x28 AG provides us a specific jobradar for the creative economies.

The x28-Webspider searches all relevant websites for vacancies several times a day. On the 15th of each mid-quarter month (i.e. 15th February, 15th May, 15th August, 15th November) all spidered job advertisements are analysed and evaluated. Based on a powerful knowledge base (so-called ontology), it is guaranteed that the results are of high quality, i.e. more objective, reliable and valid.

The regional distribution of the published job advertisements is evaluated cantonally. In this respect, the place of work mentioned in the advertisement or – if not explicitly mentioned – the company headquarters is used as a relevant criterion.

The sectoral distribution of the published job advertisements is evaluated by industry. In this respect, each individual company is assigned to the NOGA industry code. Multiple assignments are possible, especially for large companies.

Notes

[1] See the classification of the creative occupations and industries according to UK’s DCMS and Innovation Foundation Nesta in the annexe.

Roman Page

Roman Page

Research Fellow & Data Analyst, Zurich Centre for Creative Economies (ZCCE) at Zurich University of the Arts (ZHdK)

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